Chapter 9: The artifacts of entrepreneurial practice
In this chapter we set out to complement the entrepreneurship as practice perspective by proposing a conceptualization of its central artifacts, such as business models, pitches, and prototypes. Having defined as entrepreneurial those artifacts that serve to instantiate an abstract opportunity in a...
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| Main Authors: | , |
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| Format: | Online |
| Language: | English |
| Published: |
Edward Elgar Publishing
2023
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| Subjects: | |
| Online Access: | https://directory.doabooks.org/handle/20.500.12854/111687 |
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| Summary: | In this chapter we set out to complement the entrepreneurship as practice perspective by proposing a conceptualization of its central artifacts, such as business models, pitches, and prototypes. Having defined as entrepreneurial those artifacts that serve to instantiate an abstract opportunity in a way that supports its further development, we discuss entrepreneurial artifacts in terms of three broad categories: abstract, material, and narrative. Thereafter we point to some themes for further development before concluding with implications for the practice (and practice theory) of entrepreneurship. |
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