Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services

The book is primarily addressed to cultural managers, employees of cultural institutions, cultural animators, impresarios, and independent artists who independently disseminate their work, especially in the Polish-Czech cross-border market for cultural services. Potential audiences also include stud...

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Yazar: Wroblewski, Lukasz
Materyal Türü: Online
Dil:İngilizce
Baskı/Yayın Bilgisi: Logos Verlag Berlin 2024
Online Erişim:OCN: 1422929634
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author Wroblewski, Lukasz
author_browse Wroblewski, Lukasz
author_facet Wroblewski, Lukasz
author_sort Wroblewski, Lukasz
collection Directory of Open Access Books
description The book is primarily addressed to cultural managers, employees of cultural institutions, cultural animators, impresarios, and independent artists who independently disseminate their work, especially in the Polish-Czech cross-border market for cultural services. Potential audiences also include students, doctoral students, and academics working in the management of cultural institutions, cross-border cooperation, or international relations. The work may also be of use to city and regional leaders in the Polish-Czech borderland, for whom cooperation ‘across borders’ in the field of culture represents a potential opportunity for the development of the cultural offer, urban or regional infrastructure, and better promotion of the cross-border area. ``Central European territories have been historically exposed to innumerable social, economic, political, and cultural influences. Moreover, these territories have been crisscrossed by dozens of national, administrative, and cultural boundaries. This book, which deals primarily with cultural aspects of the Polish-Czech borderland naturally, reflects these facts. Moreover, it investigates the cross-border market for cultural services that represents a modern but not adequately researched theme. There is no doubt about the theoretical and practical importance of this book, which will definitely attract many readers.'' Professor Jan Sucháček -- Mendel University in Brno (The Czech Republic) ``The book guides the reader through the interdisciplinarity and complexity of shaping long-term relationships of cultural operators with Polish and Czech recipients of the cultural offer in the Polish-Czech cross-border market. Understanding such relationships is critical for achieving great performance in the whole cross-border market of cultural services, and the book offers the readers well-structured and useful knowledge in this regard. This book is a must-read for all cultural managers and policymakers.'' Professor Mateusz Lewandowski -- Jagiellonian University in Kraków (Poland)
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spelling doab-20.500.12854ir-1371442025-07-31T13:34:09Z Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services Wroblewski, Lukasz The book is primarily addressed to cultural managers, employees of cultural institutions, cultural animators, impresarios, and independent artists who independently disseminate their work, especially in the Polish-Czech cross-border market for cultural services. Potential audiences also include students, doctoral students, and academics working in the management of cultural institutions, cross-border cooperation, or international relations. The work may also be of use to city and regional leaders in the Polish-Czech borderland, for whom cooperation ‘across borders’ in the field of culture represents a potential opportunity for the development of the cultural offer, urban or regional infrastructure, and better promotion of the cross-border area. ``Central European territories have been historically exposed to innumerable social, economic, political, and cultural influences. Moreover, these territories have been crisscrossed by dozens of national, administrative, and cultural boundaries. This book, which deals primarily with cultural aspects of the Polish-Czech borderland naturally, reflects these facts. Moreover, it investigates the cross-border market for cultural services that represents a modern but not adequately researched theme. There is no doubt about the theoretical and practical importance of this book, which will definitely attract many readers.'' Professor Jan Sucháček -- Mendel University in Brno (The Czech Republic) ``The book guides the reader through the interdisciplinarity and complexity of shaping long-term relationships of cultural operators with Polish and Czech recipients of the cultural offer in the Polish-Czech cross-border market. Understanding such relationships is critical for achieving great performance in the whole cross-border market of cultural services, and the book offers the readers well-structured and useful knowledge in this regard. This book is a must-read for all cultural managers and policymakers.'' Professor Mateusz Lewandowski -- Jagiellonian University in Kraków (Poland) 2024-05-12T11:53:04Z 2024-05-12T11:53:04Z 2024-04-16T05:32:30Z 2024 book OCN: 1422929634 https://library.oapen.org/handle/20.500.12657/89860 https://directory.doabooks.org/handle/20.500.12854/137144 eng open access image/jpeg image/jpeg image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International https://library.oapen.org/bitstream/20.500.12657/89860/1/external_content.pdf https://library.oapen.org/bitstream/20.500.12657/89860/1/external_content.pdf https://library.oapen.org/bitstream/20.500.12657/89860/1/external_content.pdf Logos Verlag Berlin Logos Verlag Berlin 04b263a1-7fba-4491-9eae-1c394ac42fc3 Knowledge Unlatched Knowledge Unlatched (KU) KU Open Services Logos Verlag Berlin open access
spellingShingle Wroblewski, Lukasz
Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title_full Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title_fullStr Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title_full_unstemmed Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title_short Social and Marketing Aspects of Relationship Shaping on the Cross-Border Market for Cultural Services
title_sort social and marketing aspects of relationship shaping on the cross border market for cultural services
url OCN: 1422929634
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