Integrando IA en los Nuevos Paradigmas de las Ciencias Económicas y Gestión Empresarial

The book addresses the integration of artificial intelligence (AI) in different areas of economics and business management, exploring its impacts and benefits. In the introduction, it highlights how digital transformation redefines organizational strategies and fosters continuous innovation, improvi...

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Hauptverfasser: Díaz-Avelino, José Rafael, Casanova-Villalba, César Iván, Carrillo-Barragán, César Estuardo, Cueva-Jiménez, María Gabriela, Herrera-Sánchez, Maybelline Jaqueline, Zambrano-Muñoz, Cinthya Katherine
Format: Online
Sprache:Spanisch
Veröffentlicht: Editorial Grupo AEA 2024
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Online-Zugang:https://directory.doabooks.org/handle/20.500.12854/139153
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Beschreibung
Zusammenfassung:The book addresses the integration of artificial intelligence (AI) in different areas of economics and business management, exploring its impacts and benefits. In the introduction, it highlights how digital transformation redefines organizational strategies and fosters continuous innovation, improving responsiveness to market demands. Methodologically, case studies and data analysis are used to illustrate the application of AI. The results show that, in accounting, AI automates repetitive tasks, reduces errors and improves accuracy, allowing professionals to focus on strategic activities. In finance, intelligent trading algorithms increase the speed and accuracy of transactions, improving market competitiveness and liquidity. Risk management benefits from predictive models that anticipate potential threats, while regulatory compliance is strengthened through automated monitoring. In terms of sustainable development, AI optimizes resource allocation and improves energy efficiency, contributing to greener and more equitable policies. The conclusion highlights the need for an ethical and transparent approach to AI implementation to ensure fair and responsible decisions.