Social Media and Modern Society

This book offers a compelling exploration of how social media platforms are reshaping contemporary life, and driving economic, political, and cultural transformations. It brings together theoretical insights and empirical studies to examine the multifaceted impact of social media on communication, b...

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collection Directory of Open Access Books
description This book offers a compelling exploration of how social media platforms are reshaping contemporary life, and driving economic, political, and cultural transformations. It brings together theoretical insights and empirical studies to examine the multifaceted impact of social media on communication, behavior, policy, and societal norms. The various chapters address critical issues such as digital marketing, social responsibility, and the role of influencers, emphasizing how businesses and individuals are navigating the evolving digital landscape. The book delves into pressing concerns, including the psychological effects of social media on youth, the spread of misinformation, and the challenges of digital addiction. It highlights the dual nature of social platforms as both enablers of civic engagement and sources of division, presenting case studies on topics such as political discourse, community activism, and local democracy.
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institution Directory of Open Access Books
language eng
publishDate 2025
publishDateRange 2025
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spelling doab-20.500.12854ir-1526292025-02-20T08:23:02Z Social Media and Modern Society Višňovský, Ján Majerová, Jana thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies This book offers a compelling exploration of how social media platforms are reshaping contemporary life, and driving economic, political, and cultural transformations. It brings together theoretical insights and empirical studies to examine the multifaceted impact of social media on communication, behavior, policy, and societal norms. The various chapters address critical issues such as digital marketing, social responsibility, and the role of influencers, emphasizing how businesses and individuals are navigating the evolving digital landscape. The book delves into pressing concerns, including the psychological effects of social media on youth, the spread of misinformation, and the challenges of digital addiction. It highlights the dual nature of social platforms as both enablers of civic engagement and sources of division, presenting case studies on topics such as political discourse, community activism, and local democracy. 2025-02-20T08:22:59Z 2025-02-20T08:22:59Z 2024 book ONIX_20250220_9781837698400_146 9781837698400 9781837698417 9781837698424 https://directory.doabooks.org/handle/20.500.12854/152629 eng image/jpeg n/a https://www.intechopen.com/books/1003523 https://intech-files.s3.amazonaws.com/a043Y000010Jz8kQAC/0015427_Authors_Book%20%282024-12-05%2008%3A25%3A36%29.pdf IntechOpen IntechOpen 10.5772/intechopen.1001741 10.5772/intechopen.1001741 78a36484-2c0c-47cb-ad67-2b9f5cd4a8f6 9781837698400 9781837698417 9781837698424 IntechOpen 308 open access
spellingShingle thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
Social Media and Modern Society
title Social Media and Modern Society
title_full Social Media and Modern Society
title_fullStr Social Media and Modern Society
title_full_unstemmed Social Media and Modern Society
title_short Social Media and Modern Society
title_sort social media and modern society
topic thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
topic_facet thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
url ONIX_20250220_9781837698400_146