Glocal Pharma
The Open Access version of this book, available at http://www.tandfebooks.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. An exploration of how global pharmaceutical products are localized - of what happens when they become ‘glocal’ - this...
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| Format: | Online |
| Sprache: | Englisch |
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Taylor & Francis
2025
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| Online-Zugang: | ONIX_20250527T122911_9781317126799_45 |
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| _version_ | 1869525471600836608 |
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| author | Johnson, Ericka Sjögren, Ebba Åsberg, Cecilia |
| author_browse | Johnson, Ericka Sjögren, Ebba Åsberg, Cecilia |
| author_facet | Johnson, Ericka Sjögren, Ebba Åsberg, Cecilia |
| author_sort | Johnson, Ericka |
| collection | Directory of Open Access Books |
| description | The Open Access version of this book, available at http://www.tandfebooks.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. An exploration of how global pharmaceutical products are localized - of what happens when they become ‘glocal’ - this book examines the tensions that exist between a global pharmaceutical market and the locally bounded discourses and regulations encountered as markets are created for new drugs in particular contexts. Employing the case study of the emergence, representation and regulation of Viagra in the Swedish market, Glocal Pharma offers analyses of commercial material, medical discourses and legal documents to show how a Swedish, Viagra-consuming subject has been constructed in relation to the drug and how Viagra is imagined in relation to the Swedish man. Engaging with debates about pharmaceuticalization, the authors consider the ways in which new identities are created around drugs, the redefinition of health problems as sites of pharmaceutical treatment and changes in practices of governance to reflect the entrance of pharmaceuticals to the market. With attention to ‘local’ contexts, it reveals elements in the nexus of pharmaceutcalization that are receptive to cultural elements as new products become embedded in local markets. An empirically informed study of the the ways in which the presence of a drug can alter the concept of a disease and its treatment, understandings of who suffers from it and how to cure it - both locally and internationally - this book will appeal to scholars of sociology and science and technology studies with interests in globalization, pharmaceuticals, gender and the sociology of medicine. |
| format | Online |
| id | doab-20.500.12854ir-160563 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2025 |
| publishDateRange | 2025 |
| publishDateSort | 2025 |
| publisher | Taylor & Francis |
| publisherStr | Taylor & Francis |
| record_format | ojs |
| spelling | doab-20.500.12854ir-1605632025-05-28T05:09:35Z Glocal Pharma Johnson, Ericka Sjögren, Ebba Åsberg, Cecilia swedish health care system erectile dysfunction pharmaceutical benefits scheme lifestyle Pharmaceutical Benefits Board Young Men Small Success Rate Pharmaceutical Benefits Agency Health Technology Assessment HTA DTC Male Pattern Baldness Pharmaceutical Benefits Swedish Health Care System Pharmaceutical Benefits Scheme Clinical Practice ED Erectile Dysfunction Severe Erectile Dysfunction Pharmaceutical Solution BPH Patient Viagra Solution Erectile Functioning Enlarged Prostate thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHM Anthropology thema EDItEUR::M Medicine and Nursing::MB Medicine: general issues::MBS Medical sociology thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSF Gender studies, gender groups thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBF Social and ethical issues::JBFN Health, illness and addiction: social aspects The Open Access version of this book, available at http://www.tandfebooks.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. An exploration of how global pharmaceutical products are localized - of what happens when they become ‘glocal’ - this book examines the tensions that exist between a global pharmaceutical market and the locally bounded discourses and regulations encountered as markets are created for new drugs in particular contexts. Employing the case study of the emergence, representation and regulation of Viagra in the Swedish market, Glocal Pharma offers analyses of commercial material, medical discourses and legal documents to show how a Swedish, Viagra-consuming subject has been constructed in relation to the drug and how Viagra is imagined in relation to the Swedish man. Engaging with debates about pharmaceuticalization, the authors consider the ways in which new identities are created around drugs, the redefinition of health problems as sites of pharmaceutical treatment and changes in practices of governance to reflect the entrance of pharmaceuticals to the market. With attention to ‘local’ contexts, it reveals elements in the nexus of pharmaceutcalization that are receptive to cultural elements as new products become embedded in local markets. An empirically informed study of the the ways in which the presence of a drug can alter the concept of a disease and its treatment, understandings of who suffers from it and how to cure it - both locally and internationally - this book will appeal to scholars of sociology and science and technology studies with interests in globalization, pharmaceuticals, gender and the sociology of medicine. 2025-05-28T05:09:33Z 2025-05-28T05:09:33Z 2025-05-27T10:38:43Z 2016 book ONIX_20250527T122911_9781317126799_45 https://library.oapen.org/handle/20.500.12657/102767 9781317126799 9780367596583 9781317126775 9781317126782 9781472481634 9781315585185 https://directory.doabooks.org/handle/20.500.12854/160563 eng Global Connections open access image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International https://library.oapen.org/bitstream/20.500.12657/102767/1/9781317126799.pdf Taylor & Francis Routledge 10.4324/9781315585185 10.4324/9781315585185 fa69b019-f4ee-4979-8d42-c6b6c476b5f0 9781317126799 9780367596583 9781317126775 9781317126782 9781472481634 9781315585185 Routledge 134 Oxford open access |
| spellingShingle | swedish health care system erectile dysfunction pharmaceutical benefits scheme lifestyle Pharmaceutical Benefits Board Young Men Small Success Rate Pharmaceutical Benefits Agency Health Technology Assessment HTA DTC Male Pattern Baldness Pharmaceutical Benefits Swedish Health Care System Pharmaceutical Benefits Scheme Clinical Practice ED Erectile Dysfunction Severe Erectile Dysfunction Pharmaceutical Solution BPH Patient Viagra Solution Erectile Functioning Enlarged Prostate thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHM Anthropology thema EDItEUR::M Medicine and Nursing::MB Medicine: general issues::MBS Medical sociology thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSF Gender studies, gender groups thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBF Social and ethical issues::JBFN Health, illness and addiction: social aspects Johnson, Ericka Sjögren, Ebba Åsberg, Cecilia Glocal Pharma |
| title | Glocal Pharma |
| title_full | Glocal Pharma |
| title_fullStr | Glocal Pharma |
| title_full_unstemmed | Glocal Pharma |
| title_short | Glocal Pharma |
| title_sort | glocal pharma |
| topic | swedish health care system erectile dysfunction pharmaceutical benefits scheme lifestyle Pharmaceutical Benefits Board Young Men Small Success Rate Pharmaceutical Benefits Agency Health Technology Assessment HTA DTC Male Pattern Baldness Pharmaceutical Benefits Swedish Health Care System Pharmaceutical Benefits Scheme Clinical Practice ED Erectile Dysfunction Severe Erectile Dysfunction Pharmaceutical Solution BPH Patient Viagra Solution Erectile Functioning Enlarged Prostate thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHM Anthropology thema EDItEUR::M Medicine and Nursing::MB Medicine: general issues::MBS Medical sociology thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSF Gender studies, gender groups thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBF Social and ethical issues::JBFN Health, illness and addiction: social aspects |
| topic_facet | swedish health care system erectile dysfunction pharmaceutical benefits scheme lifestyle Pharmaceutical Benefits Board Young Men Small Success Rate Pharmaceutical Benefits Agency Health Technology Assessment HTA DTC Male Pattern Baldness Pharmaceutical Benefits Swedish Health Care System Pharmaceutical Benefits Scheme Clinical Practice ED Erectile Dysfunction Severe Erectile Dysfunction Pharmaceutical Solution BPH Patient Viagra Solution Erectile Functioning Enlarged Prostate thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHB Sociology thema EDItEUR::J Society and Social Sciences::JH Sociology and anthropology::JHM Anthropology thema EDItEUR::M Medicine and Nursing::MB Medicine: general issues::MBS Medical sociology thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSF Gender studies, gender groups thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBF Social and ethical issues::JBFN Health, illness and addiction: social aspects |
| url | ONIX_20250527T122911_9781317126799_45 |
| work_keys_str_mv | AT johnsonericka glocalpharma AT sjogrenebba glocalpharma AT asbergcecilia glocalpharma |