Inteligencia artificial como impulsora de la transformación digital en el marketing de PYMES latinoamericanas (Avance investigativo)

Digital transformation has positioned Artificial Intelligence (AI) as a key disruptive factor in global digital marketing, redefining traditional interactions between brands and consumers. In the Latin American context, small and medium-sized enterprises (SMEs) face both opportunities and challenges...

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Xehetasun bibliografikoak

Egile Nagusiak:	Soto-Ortigoza, Maricarmen, Labrador-Ballesteros, Lisandro
Formatua:	Online
Hizkuntza:	gaztelania
Argitaratua:	High Rate Consulting 2025
Gaiak:	PDR, JNV, UYQ
Sarrera elektronikoa:	https://directory.doabooks.org/handle/20.500.12854/166580
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!