Public Broadcasting in Africa Series
Uganda's broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player - in terms of reach - in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public b...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Online |
| 語言: | 英语 |
| 出版: |
African Minds
2026
|
| 主題: | |
| 在線閱讀: | ONIX_20260415T184307_9781920489717_16 |
| 標簽: |
沒有標簽, 成為第一個標記此記錄!
|
| _version_ | 1869527203277963264 |
|---|---|
| author | Lugalambi, George |
| author_browse | Lugalambi, George |
| author_facet | Lugalambi, George |
| author_sort | Lugalambi, George |
| collection | Directory of Open Access Books |
| description | Uganda's broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player - in terms of reach - in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public broadcasting faces serious competition from the numerous private and independent broadcasters, especially in and around the capital Kampala and major urban centres. In fact, the private/commercial sector clearly dominates the industry in most respects, notably productivity and profitability. The public broadcaster, which enjoys wider geographical coverage, faces the challenge of trying to fulfill a broad mandate with little funding. This makes it difficult for UBC to compete with the more nimble operators in the commercial/private sector. Overall, there appears to be a healthy degree of pluralism and diversity in terms of ownership. |
| format | Online |
| id | doab-20.500.12854ir-175650 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2026 |
| publishDateRange | 2026 |
| publishDateSort | 2026 |
| publisher | African Minds |
| publisherStr | African Minds |
| record_format | ojs |
| spelling | doab-20.500.12854ir-1756502026-04-20T08:09:27Z Public Broadcasting in Africa Series Lugalambi, George Social Science Cultural & Ethnic Studies African Studies thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSL Ethnic studies::JBSL1 Ethnic groups and multicultural studies Uganda's broadcast media landscape has witnessed tremendous growth in recent years. While the public broadcaster remains the dominant national player - in terms of reach - in both radio and television, commercial broadcasters have introduced a substantial level of diversity in the industry. Public broadcasting faces serious competition from the numerous private and independent broadcasters, especially in and around the capital Kampala and major urban centres. In fact, the private/commercial sector clearly dominates the industry in most respects, notably productivity and profitability. The public broadcaster, which enjoys wider geographical coverage, faces the challenge of trying to fulfill a broad mandate with little funding. This makes it difficult for UBC to compete with the more nimble operators in the commercial/private sector. Overall, there appears to be a healthy degree of pluralism and diversity in terms of ownership. 2026-04-20T08:09:26Z 2026-04-20T08:09:26Z 2026-04-16T13:25:47Z 2012 book ONIX_20260415T184307_9781920489717_16 https://library.oapen.org/handle/20.500.12657/112540 9781920489717 9781920355401 9781920489694 https://directory.doabooks.org/handle/20.500.12854/175650 eng open access image/jpeg Attribution 4.0 International https://library.oapen.org/bitstream/20.500.12657/112540/1/9781920489717.pdf African Minds African Minds 10.47622/9781920355401 10.47622/9781920355401 36099d72-8b22-4bf5-ab27-c2090263b9c6 9781920489717 9781920355401 9781920489694 African Minds 160 Cape Town, South Africa open access |
| spellingShingle | Social Science Cultural & Ethnic Studies African Studies thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSL Ethnic studies::JBSL1 Ethnic groups and multicultural studies Lugalambi, George Public Broadcasting in Africa Series |
| title | Public Broadcasting in Africa Series |
| title_full | Public Broadcasting in Africa Series |
| title_fullStr | Public Broadcasting in Africa Series |
| title_full_unstemmed | Public Broadcasting in Africa Series |
| title_short | Public Broadcasting in Africa Series |
| title_sort | public broadcasting in africa series |
| topic | Social Science Cultural & Ethnic Studies African Studies thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSL Ethnic studies::JBSL1 Ethnic groups and multicultural studies |
| topic_facet | Social Science Cultural & Ethnic Studies African Studies thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBS Social groups, communities and identities::JBSL Ethnic studies::JBSL1 Ethnic groups and multicultural studies |
| url | ONIX_20260415T184307_9781920489717_16 |
| work_keys_str_mv | AT lugalambigeorge publicbroadcastinginafricaseries |