Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes
This chapter focusses on an analysis of the SDC in the context of the development of nation-branding. Two ways of developing international recognition can be outlined: special strategies created by experts and spontaneous, endogenous branding, stemming from traditional cultural symbols important...
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| প্রধান লেখক: | , |
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| বিন্যাস: | Online |
| ভাষা: | ইংরেজি |
| প্রকাশিত: |
Taylor & Francis
2021
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| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | 1006296 |
| ট্যাগগুলো: |
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| _version_ | 1869529984836567040 |
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| author | Muktupāvela, Rūta Laķe, Anda |
| author_browse | Laķe, Anda Muktupāvela, Rūta |
| author_facet | Muktupāvela, Rūta Laķe, Anda |
| author_sort | Muktupāvela, Rūta |
| collection | Directory of Open Access Books |
| description | This chapter focusses on an analysis of the
SDC in the context of the development of nation-branding. Two ways of
developing international recognition can be outlined: special strategies created
by experts and spontaneous, endogenous branding, stemming from traditional cultural symbols important to people. At the beginning of the twenty- fi rst century,
the Baltic countries were involved in a purposeful state- fi nanced policy to
create their nation brands. During this process, the use of the informal symbol
of ‘singing nations’, typical of the Baltic countries, was consciously avoided
because of the recommendations of nation- branding professionals. Nevertheless,
this symbol, expressed in the form of the SDC, is an important and infl uential
agent from the cultural, social, ideological and economic point of view, as well
as in contexts of international communication. |
| format | Online |
| id | doab-20.500.12854ir-31805 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | Taylor & Francis |
| publisherStr | Taylor & Francis |
| record_format | ojs |
| spelling | doab-20.500.12854ir-318052025-07-30T10:20:50Z Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes Muktupāvela, Rūta Laķe, Anda Heritage song dance Baltic countries thema EDItEUR::N History and Archaeology::NH History thema EDItEUR::N History and Archaeology::NH History This chapter focusses on an analysis of the SDC in the context of the development of nation-branding. Two ways of developing international recognition can be outlined: special strategies created by experts and spontaneous, endogenous branding, stemming from traditional cultural symbols important to people. At the beginning of the twenty- fi rst century, the Baltic countries were involved in a purposeful state- fi nanced policy to create their nation brands. During this process, the use of the informal symbol of ‘singing nations’, typical of the Baltic countries, was consciously avoided because of the recommendations of nation- branding professionals. Nevertheless, this symbol, expressed in the form of the SDC, is an important and infl uential agent from the cultural, social, ideological and economic point of view, as well as in contexts of international communication. 2021-02-10T12:58:18Z 2019-11-12 13:03:28 2020-04-01T09:30:33Z 2019 chapter 1006296 OCN: 1135844968 http://library.oapen.org/handle/20.500.12657/23842 9780429202964 https://directory.doabooks.org/handle/20.500.12854/31805 eng open access image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg n/a n/a n/a n/a n/a https://library.oapen.org/bitstream/20.500.12657/23842/1/9780367186760_oachapter3.pdf https://library.oapen.org/bitstream/20.500.12657/23842/1/9780367186760_oachapter3.pdf https://library.oapen.org/bitstream/20.500.12657/23842/1/9780367186760_oachapter3.pdf https://library.oapen.org/bitstream/20.500.12657/23842/1/9780367186760_oachapter3.pdf https://library.oapen.org/bitstream/20.500.12657/23842/1/9780367186760_oachapter3.pdf Taylor & Francis Routledge fa69b019-f4ee-4979-8d42-c6b6c476b5f0 Heritage and Festivals in Europe 9780429202964 Routledge 19 open access |
| spellingShingle | Heritage song dance Baltic countries thema EDItEUR::N History and Archaeology::NH History thema EDItEUR::N History and Archaeology::NH History Muktupāvela, Rūta Laķe, Anda Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title | Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title_full | Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title_fullStr | Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title_full_unstemmed | Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title_short | Chapter 3 Comparative aspects of the Song and Dance Celebration of the Baltic countries in the context of nation- branding processes |
| title_sort | chapter 3 comparative aspects of the song and dance celebration of the baltic countries in the context of nation branding processes |
| topic | Heritage song dance Baltic countries thema EDItEUR::N History and Archaeology::NH History thema EDItEUR::N History and Archaeology::NH History |
| topic_facet | Heritage song dance Baltic countries thema EDItEUR::N History and Archaeology::NH History thema EDItEUR::N History and Archaeology::NH History |
| url | 1006296 |
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