The Retro-Futurism of Cuteness

Is it possible to conceive of a Hello Kitty Middle Ages or a Tickle Me Elmo Renaissance? The Oxford English Dictionary dates the first reference to “cute” in the sense of “attractive, pretty, charming” to 1834. More recently, Sianne Ngai has offered a critical overview of the cuteness of the twentie...

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Format: Online
Language:English
Published: punctum books 2021
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collection Directory of Open Access Books
description Is it possible to conceive of a Hello Kitty Middle Ages or a Tickle Me Elmo Renaissance? The Oxford English Dictionary dates the first reference to “cute” in the sense of “attractive, pretty, charming” to 1834. More recently, Sianne Ngai has offered a critical overview of the cuteness of the twentieth-century avant-garde within the context of consumer culture. But if cuteness can get under the skin, what kinds of surfaces does it best infiltrate, particularly in the framework of historical forms, events, and objects that traditionally have been read as emergences around “big” aesthetics of formal symmetries, high affects, and resemblances? The Retrofuturism of Cuteness seeks to undo the temporal strictures surrounding aesthetic and affective categories, to displace a strict focus on commodification and cuteness, and to interrogate how cuteness as a minor aesthetics can refocus our perceptions and readings of both premodern and modern media, literature, and culture. Taking seriously the retro and the futuristic temporalities of cuteness, this volume puts in conversation projects that have unearthed remnants of a “cult of cute”—positioned historically and critically in between transitions into secularization, capitalist frameworks of commodification, and the enchantment of objects—and those that have investigated the uncanny haunting of earlier aesthetics in future-oriented modes of cuteness.
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publishDate 2021
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spelling doab-20.500.12854ir-343542025-01-24T10:12:57Z The Retro-Futurism of Cuteness Boyle, Jen Kao, Wan-Chuan cuteness William Shakespeare Renaissance literature Bollywood Second Life cultural studies thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSB Literary studies: general Is it possible to conceive of a Hello Kitty Middle Ages or a Tickle Me Elmo Renaissance? The Oxford English Dictionary dates the first reference to “cute” in the sense of “attractive, pretty, charming” to 1834. More recently, Sianne Ngai has offered a critical overview of the cuteness of the twentieth-century avant-garde within the context of consumer culture. But if cuteness can get under the skin, what kinds of surfaces does it best infiltrate, particularly in the framework of historical forms, events, and objects that traditionally have been read as emergences around “big” aesthetics of formal symmetries, high affects, and resemblances? The Retrofuturism of Cuteness seeks to undo the temporal strictures surrounding aesthetic and affective categories, to displace a strict focus on commodification and cuteness, and to interrogate how cuteness as a minor aesthetics can refocus our perceptions and readings of both premodern and modern media, literature, and culture. Taking seriously the retro and the futuristic temporalities of cuteness, this volume puts in conversation projects that have unearthed remnants of a “cult of cute”—positioned historically and critically in between transitions into secularization, capitalist frameworks of commodification, and the enchantment of objects—and those that have investigated the uncanny haunting of earlier aesthetics in future-oriented modes of cuteness. 2021-02-10T12:58:18Z 2019-03-26 23:55 2020-01-23 14:09:07 2020-04-01T10:39:32Z 2017 book 1004654 OCN: 1048123028 http://library.oapen.org/handle/20.500.12657/25441 9781947447295 9781947447288 https://directory.doabooks.org/handle/20.500.12854/34354 eng open access image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg Attribution-NonCommercial-ShareAlike 4.0 International Attribution-NonCommercial-ShareAlike 4.0 International Attribution-NonCommercial-ShareAlike 4.0 International Attribution-NonCommercial-ShareAlike 4.0 International Attribution-NonCommercial-ShareAlike 4.0 International https://library.oapen.org/bitstream/20.500.12657/25441/1/1004654.pdf https://library.oapen.org/bitstream/20.500.12657/25441/1/1004654.pdf https://library.oapen.org/bitstream/20.500.12657/25441/1/1004654.pdf https://library.oapen.org/bitstream/20.500.12657/25441/1/1004654.pdf https://library.oapen.org/bitstream/20.500.12657/25441/1/1004654.pdf punctum books 10.21983/P3.0188.1.00 10.21983/P3.0188.1.00 12970da4-0116-4486-b8be-fc9756703ab1 9781947447295 9781947447288 ScholarLed 268 Brooklyn, NY open access
spellingShingle cuteness
William Shakespeare
Renaissance literature
Bollywood
Second Life
cultural studies
thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSB Literary studies: general
The Retro-Futurism of Cuteness
title The Retro-Futurism of Cuteness
title_full The Retro-Futurism of Cuteness
title_fullStr The Retro-Futurism of Cuteness
title_full_unstemmed The Retro-Futurism of Cuteness
title_short The Retro-Futurism of Cuteness
title_sort retro futurism of cuteness
topic cuteness
William Shakespeare
Renaissance literature
Bollywood
Second Life
cultural studies
thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSB Literary studies: general
topic_facet cuteness
William Shakespeare
Renaissance literature
Bollywood
Second Life
cultural studies
thema EDItEUR::D Biography, Literature and Literary studies::DS Literature: history and criticism::DSB Literary studies: general
url 1004654