Social Media in Emergent Brazil
Since the popularisation of the internet, low-income Brazilians have received little government support to help them access it. In response, they have largely self-financed their digital migration. Internet cafés became prosperous businesses in working-class neighbourhoods and rural settlements, and...
Tallennettuna:
| Päätekijä: | |
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| Aineistotyyppi: | Online |
| Kieli: | englanti |
| Julkaistu: |
UCL Press
2021
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| Aiheet: | |
| Linkit: | 648690 |
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| _version_ | 1869528394749706240 |
|---|---|
| author | Spyer, Juliano |
| author_browse | Spyer, Juliano |
| author_facet | Spyer, Juliano |
| author_sort | Spyer, Juliano |
| collection | Directory of Open Access Books |
| description | Since the popularisation of the internet, low-income Brazilians have received little government support to help them access it. In response, they have largely self-financed their digital migration. Internet cafés became prosperous businesses in working-class neighbourhoods and rural settlements, and, more recently, families have aspired to buy their own home computer with hire purchase agreements. As low-income Brazilians began to access popular social media sites in the mid-2000s, affluent Brazilians ridiculed their limited technological skills, different tastes and poor schooling, but this did not deter them from expanding their online presence. Young people created profiles for barely literate older relatives and taught them to navigate platforms such as Facebook and WhatsApp. Based on 15 months of ethnographic research, this book aims to understand why low-income Brazilians have invested so much of their time and money in learning about social media. Juliano Spyer explores this question from a number of perspectives, including education, relationships, work and politics. He argues that social media is the way for low-income Brazilians to stay connected to the family and friends they see in person on a regular basis, which suggests that social media serves a crucial function in strengthening traditional social relations |
| format | Online |
| id | doab-20.500.12854ir-36777 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | UCL Press |
| publisherStr | UCL Press |
| record_format | ojs |
| spelling | doab-20.500.12854ir-367772025-05-09T09:16:11Z Social Media in Emergent Brazil Spyer, Juliano facebook brazil anthropology ethnography Evangelicalism Literacy Social media WhatsApp Since the popularisation of the internet, low-income Brazilians have received little government support to help them access it. In response, they have largely self-financed their digital migration. Internet cafés became prosperous businesses in working-class neighbourhoods and rural settlements, and, more recently, families have aspired to buy their own home computer with hire purchase agreements. As low-income Brazilians began to access popular social media sites in the mid-2000s, affluent Brazilians ridiculed their limited technological skills, different tastes and poor schooling, but this did not deter them from expanding their online presence. Young people created profiles for barely literate older relatives and taught them to navigate platforms such as Facebook and WhatsApp. Based on 15 months of ethnographic research, this book aims to understand why low-income Brazilians have invested so much of their time and money in learning about social media. Juliano Spyer explores this question from a number of perspectives, including education, relationships, work and politics. He argues that social media is the way for low-income Brazilians to stay connected to the family and friends they see in person on a regular basis, which suggests that social media serves a crucial function in strengthening traditional social relations 2021-02-10T12:58:18Z 2018-04-24 23:55 2019-01-11 13:45:08 2020-04-01T12:48:05Z 2017 book 648690 OCN: 1038395595 http://library.oapen.org/handle/20.500.12657/30196 9781787351677 9781787351660 9781787351684 9781787351691 9781787351707 https://directory.doabooks.org/handle/20.500.12854/36777 eng open access image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf https://library.oapen.org/bitstream/20.500.12657/30196/1/648690.pdf UCL Press 10.14324/111.9781787351653 10.14324/111.9781787351653 29b9f0a3-1b0d-4bdd-99d7-b4d3432d7fcc FP7 Ideas: European Research Council 7292b17b-f01a-4016-94d3-d7fb5ef9fb79 9781787351677 9781787351660 9781787351684 9781787351691 9781787351707 European Research Council (ERC) EU collection 258 295486 SOCNET open access |
| spellingShingle | facebook brazil anthropology ethnography Evangelicalism Literacy Social media Spyer, Juliano Social Media in Emergent Brazil |
| title | Social Media in Emergent Brazil |
| title_full | Social Media in Emergent Brazil |
| title_fullStr | Social Media in Emergent Brazil |
| title_full_unstemmed | Social Media in Emergent Brazil |
| title_short | Social Media in Emergent Brazil |
| title_sort | social media in emergent brazil |
| topic | facebook brazil anthropology ethnography Evangelicalism Literacy Social media |
| topic_facet | facebook brazil anthropology ethnography Evangelicalism Literacy Social media |
| url | 648690 |
| work_keys_str_mv | AT spyerjuliano socialmediainemergentbrazil |