Customer Relationship Management and IT
All of us enjoy individually specific service or a product that is delivered for us only. Customer relationship management (CRM) is the area of expertise that helps companies to work with customers based on their specific needs or requirements. To reach success CRM systems implement the most powerfu...
Gorde:
| Formatua: | Online |
|---|---|
| Hizkuntza: | ingelesa |
| Argitaratua: |
IntechOpen
2021
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| Gaiak: | |
| Sarrera elektronikoa: | ONIX_20210420_9781838803209_2881 |
| Etiketak: |
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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| _version_ | 1869516032370016256 |
|---|---|
| collection | Directory of Open Access Books |
| description | All of us enjoy individually specific service or a product that is delivered for us only. Customer relationship management (CRM) is the area of expertise that helps companies to work with customers based on their specific needs or requirements. To reach success CRM systems implement the most powerful math and IT tools such as statistical analysis, artificial neural nets, and graph systems. This book deals with the practical implementation and meta-analysis of CRM experience in various locations and business areas. The authors have produced a great book and provided meta-analysis of the latest CRM systems and a roadmap of their development. In the chapters, our readers will find descriptive analysis of CRM models, applied tools, and methods. |
| format | Online |
| id | doab-20.500.12854ir-67521 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | IntechOpen |
| publisherStr | IntechOpen |
| record_format | ojs |
| spelling | doab-20.500.12854ir-675212024-03-30T12:53:23Z Customer Relationship Management and IT Dintsis, Danil Sales & marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing All of us enjoy individually specific service or a product that is delivered for us only. Customer relationship management (CRM) is the area of expertise that helps companies to work with customers based on their specific needs or requirements. To reach success CRM systems implement the most powerful math and IT tools such as statistical analysis, artificial neural nets, and graph systems. This book deals with the practical implementation and meta-analysis of CRM experience in various locations and business areas. The authors have produced a great book and provided meta-analysis of the latest CRM systems and a roadmap of their development. In the chapters, our readers will find descriptive analysis of CRM models, applied tools, and methods. 2021-04-20T16:16:47Z 2021-04-20T16:16:47Z 2020 book ONIX_20210420_9781838803209_2881 9781838803209 9781838803193 9781838809126 https://directory.doabooks.org/handle/20.500.12854/67521 eng image/jpeg n/a https://www.intechopen.com/books https://mts.intechopen.com/storage/books/7729/authors_book/authors_book.pdf IntechOpen IntechOpen 10.5772/intechopen.77542 10.5772/intechopen.77542 78a36484-2c0c-47cb-ad67-2b9f5cd4a8f6 9781838803209 9781838803193 9781838809126 IntechOpen 102 open access |
| spellingShingle | Sales & marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing Customer Relationship Management and IT |
| title | Customer Relationship Management and IT |
| title_full | Customer Relationship Management and IT |
| title_fullStr | Customer Relationship Management and IT |
| title_full_unstemmed | Customer Relationship Management and IT |
| title_short | Customer Relationship Management and IT |
| title_sort | customer relationship management and it |
| topic | Sales & marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing |
| topic_facet | Sales & marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing |
| url | ONIX_20210420_9781838803209_2881 |