Reputation Management and Family Business
Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult challenge. The author develops a strategic m...
Wedi'i Gadw mewn:
| Prif Awdur: | |
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| Fformat: | Online |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
Taylor & Francis
2021
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| Pynciau: | |
| Mynediad Ar-lein: | ONIX_20211019_9781000509472_5 |
| Tagiau: |
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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