Personální marketing v řízení lidských zdrojů

Title in English: Personal marketing in management of human resources Personnel marketing is currently taking shape as a separate industry that connects the management of human resources with marketing and places each employee into the role of a customer. The connection of these two areas creates an...

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Autore principale:	Myslivcová, Světlana
Natura:	Online
Lingua:	ceco
Pubblicazione:	Masaryk University Press 2022
Soggetti:	Personal marketing management human resources human capital thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques::KJMV Management of specific areas::KJMV2 Personnel and human resources management
Accesso online:	ONIX_20220413_9788021093577_15
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