Chapter 42 From Niche to Mainstream

From being an amateur and niche practice, or a "simple" catch-up service for traditional radio stations, podcasting in Italy has rapidly grown in the last five years. This contribution analyses the evolution of the medium from niche to mainstream, in overlapping with the development lines of the rad...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: PERROTTA, Marta
Μορφή: Online
Γλώσσα:Αγγλικά
Έκδοση: Taylor & Francis 2022
Θέματα:
Διαθέσιμο Online:https://library.oapen.org/handle/20.500.12657/60274
Ετικέτες: Προσθήκη ετικέτας
Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!
_version_ 1869523645643096064
author PERROTTA, Marta
author_browse PERROTTA, Marta
author_facet PERROTTA, Marta
author_sort PERROTTA, Marta
collection Directory of Open Access Books
description From being an amateur and niche practice, or a "simple" catch-up service for traditional radio stations, podcasting in Italy has rapidly grown in the last five years. This contribution analyses the evolution of the medium from niche to mainstream, in overlapping with the development lines of the radio market. I have been studying three shows in Italian (“Veleno”, “La Piena” and “Morgana”), distributed by podcast platforms operating both in the national and in the international context, and one English-speaking show, developed by an Italian author. The study shows that the international models of audio storytelling resonate and are amplified in the national production. It also shows that, despite the absence of a professional sector dedicated to this medium, there is plenty of room to grow the offer of podcasts, in a country where radio listening, and the use of audio media are not losing ground compared to other forms of media consumption.
format Online
id doab-20.500.12854ir-95439
institution Directory of Open Access Books
language eng
publishDate 2022
publishDateRange 2022
publishDateSort 2022
publisher Taylor & Francis
publisherStr Taylor & Francis
record_format ojs
spelling doab-20.500.12854ir-954392025-08-13T13:42:10Z Chapter 42 From Niche to Mainstream PERROTTA, Marta Broadcast Radio, Journalism, Podcasting, Radio History, Radio Journalism, True Crime Podcast thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies From being an amateur and niche practice, or a "simple" catch-up service for traditional radio stations, podcasting in Italy has rapidly grown in the last five years. This contribution analyses the evolution of the medium from niche to mainstream, in overlapping with the development lines of the radio market. I have been studying three shows in Italian (“Veleno”, “La Piena” and “Morgana”), distributed by podcast platforms operating both in the national and in the international context, and one English-speaking show, developed by an Italian author. The study shows that the international models of audio storytelling resonate and are amplified in the national production. It also shows that, despite the absence of a professional sector dedicated to this medium, there is plenty of room to grow the offer of podcasts, in a country where radio listening, and the use of audio media are not losing ground compared to other forms of media consumption. 2022-12-17T04:02:19Z 2022-12-17T04:02:19Z 2022-12-16T13:36:10Z 2022 chapter https://library.oapen.org/handle/20.500.12657/60274 9780367432638 9781032251646 https://directory.doabooks.org/handle/20.500.12854/95439 eng open access image/jpeg image/jpeg image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International Attribution-NonCommercial-NoDerivatives 4.0 International https://library.oapen.org/bitstream/20.500.12657/60274/1/9781003002185_10.4324_9781003002185-48.pdf https://library.oapen.org/bitstream/20.500.12657/60274/1/9781003002185_10.4324_9781003002185-48.pdf https://library.oapen.org/bitstream/20.500.12657/60274/1/9781003002185_10.4324_9781003002185-48.pdf Taylor & Francis Routledge 10.4324/9781003002185-48 10.4324/9781003002185-48 fa69b019-f4ee-4979-8d42-c6b6c476b5f0 The Routledge Companion to Radio and Podcast Studies Università degli Studi Roma Tre 2ca2a924-5a53-44fa-9d12-1329d9dc86e8 9780367432638 9781032251646 Routledge 12 open access
spellingShingle Broadcast Radio, Journalism, Podcasting, Radio History, Radio Journalism, True Crime Podcast
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
PERROTTA, Marta
Chapter 42 From Niche to Mainstream
title Chapter 42 From Niche to Mainstream
title_full Chapter 42 From Niche to Mainstream
title_fullStr Chapter 42 From Niche to Mainstream
title_full_unstemmed Chapter 42 From Niche to Mainstream
title_short Chapter 42 From Niche to Mainstream
title_sort chapter 42 from niche to mainstream
topic Broadcast Radio, Journalism, Podcasting, Radio History, Radio Journalism, True Crime Podcast
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
topic_facet Broadcast Radio, Journalism, Podcasting, Radio History, Radio Journalism, True Crime Podcast
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies
url https://library.oapen.org/handle/20.500.12657/60274
work_keys_str_mv AT perrottamarta chapter42fromnichetomainstream