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Digital Business Models

This book provides an overview of how digital players create, exchange and capture value thanks to digital technologies. It describes the key characteristics of various digital business models using different business archetypes. Each chapter is illustrated with examples or mini-case studies and als...

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Hlavní autoři: Ronteau, Sébastien, Muzellec, Laurent, Saxena, Deepak, Trabucchi, Daniel
Médium: Online
Jazyk:angličtina
Vydáno: De Gruyter 2023
Témata:
Digital Business Models
Digital Platforms
Digital Transformation
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJV Ownership and organization of enterprises
On-line přístup:ONIX_20230130_9783110762556_73
Tagy: Přidat tag
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Shrnutí:This book provides an overview of how digital players create, exchange and capture value thanks to digital technologies. It describes the key characteristics of various digital business models using different business archetypes. Each chapter is illustrated with examples or mini-case studies and also comprises a toolbox describing strategic tools, canvases and frameworks that help managers analyse a situation and formulate proactive solutions.

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