Digital Communication Management

The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolate...

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Format: Online
Sprache:Englisch
Veröffentlicht: IntechOpen 2023
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collection Directory of Open Access Books
description The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood.
format Online
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institution Directory of Open Access Books
language eng
publishDate 2023
publishDateRange 2023
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publisher IntechOpen
publisherStr IntechOpen
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spelling doab-20.500.12854ir-1304712024-03-30T12:52:46Z Digital Communication Management Peña-Acuña, Beatriz stress, anxiety, corporate social responsibility, cloud computing, social media, pharmaceutical thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood. 2023-12-01T17:39:23Z 2023-12-01T17:39:23Z 2018 book ONIX_20231201_9781789235159_1580 9781789235159 9781789235142 9781838814908 https://directory.doabooks.org/handle/20.500.12854/130471 eng image/jpeg n/a https://www.intechopen.com/books/6482 https://mts.intechopen.com/storage/books/6482/authors_book/authors_book.pdf IntechOpen IntechOpen 10.5772/intechopen.70959 10.5772/intechopen.70959 78a36484-2c0c-47cb-ad67-2b9f5cd4a8f6 9781789235159 9781789235142 9781838814908 IntechOpen 178 open access
spellingShingle stress, anxiety, corporate social responsibility, cloud computing, social media, pharmaceutical
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques
Digital Communication Management
title Digital Communication Management
title_full Digital Communication Management
title_fullStr Digital Communication Management
title_full_unstemmed Digital Communication Management
title_short Digital Communication Management
title_sort digital communication management
topic stress, anxiety, corporate social responsibility, cloud computing, social media, pharmaceutical
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques
topic_facet stress, anxiety, corporate social responsibility, cloud computing, social media, pharmaceutical
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques
url ONIX_20231201_9781789235159_1580