Chapter Marketing strategies of start-ups

The article was taken on the marketing strategies used by start-ups. The specific goal of the work is to present the importance of well-formulated marketing strategies for start-ups and their impact on the result of the enterprise. The goal will be achieved by presenting several types of introduced...

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Bibliografiske detaljer
Hovedforfatter: Skoneczna, Magdalena
Format: Online
Sprog:polsk
Udgivet: Wydawnictwo Uniwersytetu Łódzkiego 2025
Online adgang:ONIX_20250307_9788382202830_995
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