Innovación y exportación: claves para el éxito de la empresa

The main objective of this book is to describe the export and innovation activity of Murcia industrial companies, study whether to carry them out is associated with the company obtaining better results and if there is a relationship between these two business strategies. To address the proposed obje...

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Autors principals: Piñera Salmerón, José, Sanz Valle, Raquel
Format: Online
Idioma:espanyol
Publicat: EDITUM. Ediciones de la Universidad de Murcia 2025
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Accés en línia:ONIX_20250313_9788418936128_250
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author Piñera Salmerón, José
Sanz Valle, Raquel
author_browse Piñera Salmerón, José
Sanz Valle, Raquel
author_facet Piñera Salmerón, José
Sanz Valle, Raquel
author_sort Piñera Salmerón, José
collection Directory of Open Access Books
description The main objective of this book is to describe the export and innovation activity of Murcia industrial companies, study whether to carry them out is associated with the company obtaining better results and if there is a relationship between these two business strategies. To address the proposed objective, this work is structured in two parts.In the first, which consists of three sections, the concepts of export and innovation are defined, some statistics are presented on the situation of Spanish and Murcia companies in these aspects, and the conclusions obtained in previous investigations on the impact they have on the impact of these activities in the results of the companies and the possible relationship between them.The second part of the work is divided into two sections in which the methodology followed in a field study conducted in the months of May and June 20, 2020 is described to respond to the main objective of this work, and the results obtainedIn said study. To have some comparison reference, the sample used in this study includes, in addition to Murcia export companies, another group formed by companies from two border provinces, Alicante and Almería. The work ends with the presentation of the main conclusions derived from it.
format Online
id doab-20.500.12854ir-157248
institution Directory of Open Access Books
language spa
publishDate 2025
publishDateRange 2025
publishDateSort 2025
publisher EDITUM. Ediciones de la Universidad de Murcia
publisherStr EDITUM. Ediciones de la Universidad de Murcia
record_format ojs
spelling doab-20.500.12854ir-1572482025-03-13T11:19:05Z Innovación y exportación: claves para el éxito de la empresa Piñera Salmerón, José Sanz Valle, Raquel Jiménez Jiménez, Daniel Jiménez Jiménez, Daniel ECONOMY.Company and management MURCIA thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJD Business innovation thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJK International business The main objective of this book is to describe the export and innovation activity of Murcia industrial companies, study whether to carry them out is associated with the company obtaining better results and if there is a relationship between these two business strategies. To address the proposed objective, this work is structured in two parts.In the first, which consists of three sections, the concepts of export and innovation are defined, some statistics are presented on the situation of Spanish and Murcia companies in these aspects, and the conclusions obtained in previous investigations on the impact they have on the impact of these activities in the results of the companies and the possible relationship between them.The second part of the work is divided into two sections in which the methodology followed in a field study conducted in the months of May and June 20, 2020 is described to respond to the main objective of this work, and the results obtainedIn said study. To have some comparison reference, the sample used in this study includes, in addition to Murcia export companies, another group formed by companies from two border provinces, Alicante and Almería. The work ends with the presentation of the main conclusions derived from it. 2025-03-13T11:19:04Z 2025-03-13T11:19:04Z 2021 book ONIX_20250313_9788418936128_250 9788418936128 https://directory.doabooks.org/handle/20.500.12854/157248 spa Editum Innovación image/jpeg Attribution 4.0 International https://publicaciones.um.es/publicaciones/public/obras/ficha.seam?numero=2923&edicion=1 https://publicaciones.um.es/publicaciones/public/obras/ficha.seam?numero=2923&edicion=1 EDITUM. Ediciones de la Universidad de Murcia 10.6018/editum.2923 The main objective of this book is to describe the export and innovation activity of Murcia industrial companies, study whether to carry them out is associated with the company obtaining better results and if there is a relationship between these two business strategies. To address the proposed objective, this work is structured in two parts.In the first, which consists of three sections, the concepts of export and innovation are defined, some statistics are presented on the situation of Spanish and Murcia companies in these aspects, and the conclusions obtained in previous investigations on the impact they have on the impact of these activities in the results of the companies and the possible relationship between them.The second part of the work is divided into two sections in which the methodology followed in a field study conducted in the months of May and June 20, 2020 is described to respond to the main objective of this work, and the results obtainedIn said study. To have some comparison reference, the sample used in this study includes, in addition to Murcia export companies, another group formed by companies from two border provinces, Alicante and Almería. The work ends with the presentation of the main conclusions derived from it. 10.6018/editum.2923 63da4709-56a8-40c6-8a59-6de94b8b23be 9788418936128 4 106 Murcia open access
spellingShingle ECONOMY.Company and management
MURCIA
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJD Business innovation
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJK International business
Piñera Salmerón, José
Sanz Valle, Raquel
Innovación y exportación: claves para el éxito de la empresa
title Innovación y exportación: claves para el éxito de la empresa
title_full Innovación y exportación: claves para el éxito de la empresa
title_fullStr Innovación y exportación: claves para el éxito de la empresa
title_full_unstemmed Innovación y exportación: claves para el éxito de la empresa
title_short Innovación y exportación: claves para el éxito de la empresa
title_sort innovacion y exportacion claves para el exito de la empresa
topic ECONOMY.Company and management
MURCIA
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJD Business innovation
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJK International business
topic_facet ECONOMY.Company and management
MURCIA
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJD Business innovation
thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJK International business
url ONIX_20250313_9788418936128_250
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AT sanzvalleraquel innovacionyexportacionclavesparaelexitodelaempresa