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Chapter 14 Do AI systems Allow Online Advertisers to Control Others?

Subliminal advertising seems ethically problematic. Providing accurate, balanced information about a product seems ethically OK. But in between these two extremes there is an expanse of grey area. At what point does the influence exerted by advertisers, governments, and others become concerning? And...

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Uloženo v:
Hlavní autoři: Douglas, Thomas, De Marco, Gabriel
Médium: Online
Jazyk:angličtina
Vydáno: Oxford University Press 2025
Témata:
artificial intelligence, AI, advertising, manipulation, autonomy, control, influence
thema EDItEUR::U Computing and Information Technology::UY Computer science::UYQ Artificial intelligence
On-line přístup:ONIX_20251002T150117_[...]_2
Tagy: Přidat tag
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Shrnutí:Subliminal advertising seems ethically problematic. Providing accurate, balanced information about a product seems ethically OK. But in between these two extremes there is an expanse of grey area. At what point does the influence exerted by advertisers, governments, and others become concerning? And does the advent of artificial intelligence increase the risk of such influence? These questions are explored through the case of AI-based microtargeted advertisements.

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