Fashion Communication in the Digital Age
This open-access book presents papers from the fourth bi-annual FACTUM Fashion Communication Conference, a leading reference event in the field of fashion communication. As one of the few academic gatherings of its kind worldwide, the conference explores fashion communication from diverse perspectiv...
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| 格式: | Online |
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| 語言: | 英语 |
| 出版: |
Springer Nature
2025
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| 主題: | |
| 在線閱讀: | ONIX_20251128T131701_9783031994814_26 |
| 標簽: |
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| _version_ | 1869518220242714624 |
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| collection | Directory of Open Access Books |
| description | This open-access book presents papers from the fourth bi-annual FACTUM Fashion Communication Conference, a leading reference event in the field of fashion communication. As one of the few academic gatherings of its kind worldwide, the conference explores fashion communication from diverse perspectives. The proceedings feature contributions from scholars specializing in communication and marketing, management, digital transformation, cultural heritage, and other related disciplines. These proceedings aim to foster interdisciplinary theoretical and empirical research on the impact of communication practices on both the fashion industry and societal fashion-related values and behaviors. Specifically, they seek to establish and strengthen an international, interdisciplinary network of scholars in the field of fashion communication, share innovative methodological approaches, expand the dialogue between communication studies and fashion-related disciplines, and encourage junior researchers to pursue their academic interests in this dynamic field. Additionally, this book serves as a valuable resource for professionals in fashion communication and marketing, providing access to rigorous research in a rapidly evolving domain driven by digital transformation. |
| format | Online |
| id | doab-20.500.12854ir-169624 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2025 |
| publishDateRange | 2025 |
| publishDateSort | 2025 |
| publisher | Springer Nature |
| publisherStr | Springer Nature |
| record_format | ojs |
| spelling | doab-20.500.12854ir-1696242025-11-29T07:16:09Z Fashion Communication in the Digital Age von Wachenfeldt, Paula Cantoni, Lorenzo Sabatini, Nadzeya Sádaba, Teresa Open Access Marketing Fashion Communication Visual Fashion Communication Fashion Marketing Digital Fashion Fashion Media Ethics in Fashion FACTUM Conference Fashion Branding AI in Fashion Virtual Fashion Fashion Platforms Blockchain technology Sustainability Cultural Branding Luxury Fashion Contemporary Fashion Sustainable Textiles Fashion Heritage thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJQ Business mathematics and systems thema EDItEUR::U Computing and Information Technology::UF Business applications thema EDItEUR::K Economics, Finance, Business and Management::KN Industry and industrial studies This open-access book presents papers from the fourth bi-annual FACTUM Fashion Communication Conference, a leading reference event in the field of fashion communication. As one of the few academic gatherings of its kind worldwide, the conference explores fashion communication from diverse perspectives. The proceedings feature contributions from scholars specializing in communication and marketing, management, digital transformation, cultural heritage, and other related disciplines. These proceedings aim to foster interdisciplinary theoretical and empirical research on the impact of communication practices on both the fashion industry and societal fashion-related values and behaviors. Specifically, they seek to establish and strengthen an international, interdisciplinary network of scholars in the field of fashion communication, share innovative methodological approaches, expand the dialogue between communication studies and fashion-related disciplines, and encourage junior researchers to pursue their academic interests in this dynamic field. Additionally, this book serves as a valuable resource for professionals in fashion communication and marketing, providing access to rigorous research in a rapidly evolving domain driven by digital transformation. 2025-11-29T07:16:09Z 2025-11-29T07:16:09Z 2025-11-28T12:20:29Z 2026 book ONIX_20251128T131701_9783031994814_26 https://library.oapen.org/handle/20.500.12657/108670 9783031994814 9783031994807 https://directory.doabooks.org/handle/20.500.12854/169624 eng Springer Proceedings in Business and Economics; Business and Management; Business and Management (R0) open access image/jpeg n/a https://library.oapen.org/bitstream/20.500.12657/108670/1/9783031994814.pdf Springer Nature Springer 10.1007/978-3-031-99481-4 10.1007/978-3-031-99481-4 9fa3421d-f917-4153-b9ab-fc337c396b5a 21b2a6f5-85be-4e22-bcf3-044b937faade 9783031994814 9783031994807 Springer 402 Cham [...] open access |
| spellingShingle | Open Access Marketing Fashion Communication Visual Fashion Communication Fashion Marketing Digital Fashion Fashion Media Ethics in Fashion FACTUM Conference Fashion Branding AI in Fashion Virtual Fashion Fashion Platforms Blockchain technology Sustainability Cultural Branding Luxury Fashion Contemporary Fashion Sustainable Textiles Fashion Heritage thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJQ Business mathematics and systems thema EDItEUR::U Computing and Information Technology::UF Business applications thema EDItEUR::K Economics, Finance, Business and Management::KN Industry and industrial studies Fashion Communication in the Digital Age |
| title | Fashion Communication in the Digital Age |
| title_full | Fashion Communication in the Digital Age |
| title_fullStr | Fashion Communication in the Digital Age |
| title_full_unstemmed | Fashion Communication in the Digital Age |
| title_short | Fashion Communication in the Digital Age |
| title_sort | fashion communication in the digital age |
| topic | Open Access Marketing Fashion Communication Visual Fashion Communication Fashion Marketing Digital Fashion Fashion Media Ethics in Fashion FACTUM Conference Fashion Branding AI in Fashion Virtual Fashion Fashion Platforms Blockchain technology Sustainability Cultural Branding Luxury Fashion Contemporary Fashion Sustainable Textiles Fashion Heritage thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJQ Business mathematics and systems thema EDItEUR::U Computing and Information Technology::UF Business applications thema EDItEUR::K Economics, Finance, Business and Management::KN Industry and industrial studies |
| topic_facet | Open Access Marketing Fashion Communication Visual Fashion Communication Fashion Marketing Digital Fashion Fashion Media Ethics in Fashion FACTUM Conference Fashion Branding AI in Fashion Virtual Fashion Fashion Platforms Blockchain technology Sustainability Cultural Branding Luxury Fashion Contemporary Fashion Sustainable Textiles Fashion Heritage thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJQ Business mathematics and systems thema EDItEUR::U Computing and Information Technology::UF Business applications thema EDItEUR::K Economics, Finance, Business and Management::KN Industry and industrial studies |
| url | ONIX_20251128T131701_9783031994814_26 |