<i>Fear Appeal</i> e <i>Message Framing</i>

Our health is largely linked to our actions, habits and lifestyles. This implies greater personal and responsibility and, at an institutional level, the possibility and the obligation to act to prevent diseases and promote a healthy behaviour. Persuasive communication is one of the main tools for pu...

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Salvato in:
Dettagli Bibliografici
Autore principale: Gianmarco Romani
Natura: Online
Pubblicazione: Firenze University Press 2021
Soggetti:
Accesso online:49972
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