Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election
We examine whether voter media awareness of the 2016 US Presidential election campaign influenced the election using a logit model to estimate the probability that a voter with certain characteristics votes for one of the two candidates. Our results indicate that the more active voters were on socia...
I tiakina i:
| Ngā kaituhi matua: | , |
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| Hōputu: | Online |
| Reo: | Ingarihi |
| I whakaputaina: |
InTechOpen
2021
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| Ngā marau: | |
| Urunga tuihono: | ONIX_20210602_10.5772/intechopen.80964_405 |
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Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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| _version_ | 1869526624781729792 |
|---|---|
| author | Gallego, Maria Dique, Lauren |
| author_browse | Dique, Lauren Gallego, Maria |
| author_facet | Gallego, Maria Dique, Lauren |
| author_sort | Gallego, Maria |
| collection | Directory of Open Access Books |
| description | We examine whether voter media awareness of the 2016 US Presidential election campaign influenced the election using a logit model to estimate the probability that a voter with certain characteristics votes for one of the two candidates. Our results indicate that the more active voters were on social media, the more likely they were to vote for Trump, and the more aware they were of the electoral campaign (watching TV, listening to the radio, reading newspapers, etc.) and the more interested they were in the news/politics, the less likely they were to vote for Trump. The impact of these variables was not as important as their sociodemographic characteristics. |
| format | Online |
| id | doab-20.500.12854ir-70464 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2021 |
| publishDateRange | 2021 |
| publishDateSort | 2021 |
| publisher | InTechOpen |
| publisherStr | InTechOpen |
| record_format | ojs |
| spelling | doab-20.500.12854ir-704642025-08-13T14:11:57Z Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election Gallego, Maria Dique, Lauren 2016 US Presidential election, candidates’ and voters’ policy positions, voters’ awareness of the election, probability of voting, voters’ activity on social media, voters’ media interests on the campaign thema EDItEUR::J Society and Social Sciences::JP Politics and government thema EDItEUR::J Society and Social Sciences::JP Politics and government We examine whether voter media awareness of the 2016 US Presidential election campaign influenced the election using a logit model to estimate the probability that a voter with certain characteristics votes for one of the two candidates. Our results indicate that the more active voters were on social media, the more likely they were to vote for Trump, and the more aware they were of the electoral campaign (watching TV, listening to the radio, reading newspapers, etc.) and the more interested they were in the news/politics, the less likely they were to vote for Trump. The impact of these variables was not as important as their sociodemographic characteristics. 2021-02-10T12:58:18Z 2021-06-02T10:11:30Z 2019 chapter ONIX_20210602_10.5772/intechopen.80964_405 https://library.oapen.org/handle/20.500.12657/49291 https://directory.doabooks.org/handle/20.500.12854/70464 eng open access image/jpeg image/jpeg image/jpeg n/a n/a n/a https://library.oapen.org/bitstream/20.500.12657/49291/1/63783.pdf https://library.oapen.org/bitstream/20.500.12657/49291/1/63783.pdf https://library.oapen.org/bitstream/20.500.12657/49291/1/63783.pdf InTechOpen 10.5772/intechopen.80964 10.5772/intechopen.80964 035ecc65-6737-43cf-a13a-6bdf67ce01f4 open access |
| spellingShingle | 2016 US Presidential election, candidates’ and voters’ policy positions, voters’ awareness of the election, probability of voting, voters’ activity on social media, voters’ media interests on the campaign thema EDItEUR::J Society and Social Sciences::JP Politics and government thema EDItEUR::J Society and Social Sciences::JP Politics and government Gallego, Maria Dique, Lauren Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title | Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title_full | Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title_fullStr | Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title_full_unstemmed | Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title_short | Chapter Estimating the Effect of Voters’ Media Awareness on the 2016 US Presidential Election |
| title_sort | chapter estimating the effect of voters media awareness on the 2016 us presidential election |
| topic | 2016 US Presidential election, candidates’ and voters’ policy positions, voters’ awareness of the election, probability of voting, voters’ activity on social media, voters’ media interests on the campaign thema EDItEUR::J Society and Social Sciences::JP Politics and government thema EDItEUR::J Society and Social Sciences::JP Politics and government |
| topic_facet | 2016 US Presidential election, candidates’ and voters’ policy positions, voters’ awareness of the election, probability of voting, voters’ activity on social media, voters’ media interests on the campaign thema EDItEUR::J Society and Social Sciences::JP Politics and government thema EDItEUR::J Society and Social Sciences::JP Politics and government |
| url | ONIX_20210602_10.5772/intechopen.80964_405 |
| work_keys_str_mv | AT gallegomaria chapterestimatingtheeffectofvotersmediaawarenessonthe2016uspresidentialelection AT diquelauren chapterestimatingtheeffectofvotersmediaawarenessonthe2016uspresidentialelection |