Marketing Identities
Marketing Identities analyzes how Ost und West (East and West), the first Jewish magazine (1901-1923) published in Berlin by westernized Jews originally from Eastern Europe, promoted ethnic identity to Jewish audiences in Germany and throughout the world. Using sophisticated techniques of modern mar...
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| Hovedforfatter: | |
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| Format: | Online |
| Sprog: | engelsk |
| Udgivet: |
Wayne State University Press
2022
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| Fag: | |
| Online adgang: | ONIX_20220715_9780814345184_346 |
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