Advertising Progress

Selected by Choice Magazine as an Outstanding Academic TitleOriginally published in 1998. Drawing on both documentary and pictorial evidence, Pamela Walker Laird explores the modernization of American advertising to 1920. She links its rise and transformation to changes that affected American societ...

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Autore principale:	Laird, Pamela Walker
Natura:	Online
Lingua:	inglese
Pubblicazione:	Johns Hopkins University Press 2022
Soggetti:	Sales & marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing
Accesso online:	ONIX_20220715_9781421434193_665
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