Digital Business Models in Sport

Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era...

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Hōputu: Online
Reo:Ingarihi
I whakaputaina: Taylor & Francis 2022
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Urunga tuihono:ONIX_20220722_9781000635515_44
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collection Directory of Open Access Books
description Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era. The book explains how business models describe and underpin contemporary sport business, and how flexibility is the key to unlocking value in an era of rapid technological change. It presents case studies of the impact of digitization on sport organizations, in both amateur and professional contexts, including cutting-edge topics such as the business of football, sponsorship communication, athlete engagement, micropayments and wearable devices. The final chapter summarizes current knowledge on digital business models and looks ahead at possible future directions for sport business in the digital era. This is fascinating reading for any advanced student, researcher or practitioner working in sport management who wants to better understand the challenges and opportunities presented by digital technology for the sport industry.
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publisher Taylor & Francis
publisherStr Taylor & Francis
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spelling doab-20.500.12854ir-907022025-08-13T13:42:25Z Digital Business Models in Sport Tomanek, Mateusz Cieslinski, Wojciech Polasik, Michal athlete engagement business models digital business digital technology digitisation football Mateusz Tomanek Michal Polasik micropayments sponsorship sports clubs sport business sport communication sport management sport organisations Wojciech Cieśliński wearable devices thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era. The book explains how business models describe and underpin contemporary sport business, and how flexibility is the key to unlocking value in an era of rapid technological change. It presents case studies of the impact of digitization on sport organizations, in both amateur and professional contexts, including cutting-edge topics such as the business of football, sponsorship communication, athlete engagement, micropayments and wearable devices. The final chapter summarizes current knowledge on digital business models and looks ahead at possible future directions for sport business in the digital era. This is fascinating reading for any advanced student, researcher or practitioner working in sport management who wants to better understand the challenges and opportunities presented by digital technology for the sport industry. 2022-08-03T06:10:49Z 2022-08-03T06:10:49Z 2022-07-22T12:08:27Z 2022 book ONIX_20220722_9781000635515_44 OCN: 1195453179 https://library.oapen.org/handle/20.500.12657/57616 9781000635515 9781003270126 9781032218137 9781032218113 https://directory.doabooks.org/handle/20.500.12854/90702 eng Routledge Research in Sport Business and Management open access image/jpeg image/jpeg image/jpeg n/a n/a n/a https://library.oapen.org/bitstream/20.500.12657/57616/1/9781000635515.pdf https://library.oapen.org/bitstream/20.500.12657/57616/1/9781000635515.pdf https://library.oapen.org/bitstream/20.500.12657/57616/1/9781000635515.pdf Taylor & Francis Routledge 10.4324/9781003270126 10.4324/9781003270126 fa69b019-f4ee-4979-8d42-c6b6c476b5f0 Uniwersytet Mikolaja Kopernika w Toruniu 405ca504-bdcb-41c2-aa6e-2af19926a275 9781000635515 9781003270126 9781032218137 9781032218113 Routledge 162 [...] open access
spellingShingle athlete engagement
business models
digital business
digital technology
digitisation
football
Mateusz Tomanek
Michal Polasik
micropayments
sponsorship
sports clubs
sport business
sport communication
sport management
sport organisations
Wojciech Cieśliński
wearable devices
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
Digital Business Models in Sport
title Digital Business Models in Sport
title_full Digital Business Models in Sport
title_fullStr Digital Business Models in Sport
title_full_unstemmed Digital Business Models in Sport
title_short Digital Business Models in Sport
title_sort digital business models in sport
topic athlete engagement
business models
digital business
digital technology
digitisation
football
Mateusz Tomanek
Michal Polasik
micropayments
sponsorship
sports clubs
sport business
sport communication
sport management
sport organisations
Wojciech Cieśliński
wearable devices
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
topic_facet athlete engagement
business models
digital business
digital technology
digitisation
football
Mateusz Tomanek
Michal Polasik
micropayments
sponsorship
sports clubs
sport business
sport communication
sport management
sport organisations
Wojciech Cieśliński
wearable devices
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
thema EDItEUR::S Sports and Active outdoor recreation::SC Sport: general::SCB Sporting events and management::SCBM Sports management and facilities
url ONIX_20220722_9781000635515_44