The Dynamics of Influencer Marketing
YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and Instagram, become content prescribers, opinion leaders and, by extension, people of influence....
Shranjeno v:
| Format: | Online |
|---|---|
| Jezik: | angleščina |
| Izdano: |
Taylor & Francis
2022
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| Teme: | |
| Online dostop: | OCN: 1309291616 |
| Oznake: |
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