Chapter 1 Consuming atmospheres
This chapter begins by introducing readers to the inspiration behind the Consuming Atmospheres book. Readers are then taken on a journey through the past, present, and future of the topic of consuming atmospheres in the marketing field, through the three themes organising this edited collection: Par...
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| Glavni autori: | , |
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| Format: | Online |
| Jezik: | engleski |
| Izdano: |
Taylor & Francis
2023
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| Teme: | |
| Online pristup: | https://library.oapen.org/handle/20.500.12657/85201 |
| Oznake: |
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