Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)

In press political discourse, metaphors are often used, thanks to which the sender can impose a specific point of view on the recipient. Using a metaphor, you can create a picture of events, people or phenomena consistent with a given world view option. The popularity of these linguistic means is ev...

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मुख्य लेखक: Kujawiak, Aleksandra
स्वरूप: Online
भाषा:पोलिश
प्रकाशित: Wydawnictwo Uniwersytetu Łódzkiego 2025
ऑनलाइन पहुंच:ONIX_20250307_9788382208238_1468
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author Kujawiak, Aleksandra
author_browse Kujawiak, Aleksandra
author_facet Kujawiak, Aleksandra
author_sort Kujawiak, Aleksandra
collection Directory of Open Access Books
description In press political discourse, metaphors are often used, thanks to which the sender can impose a specific point of view on the recipient. Using a metaphor, you can create a picture of events, people or phenomena consistent with a given world view option. The popularity of these linguistic means is evidenced by numerous studies on metaphors in the language of politics, among which the following semantic fields are distinguished: war, game, sport, disease, the way from-to, theater/ film or trade. The aim of the article is to analyze the metaphors relating to various forms and properties of water, the so-called aquatic metaphors as persuasive and manipulative means contained in press texts published in 2018–2020 in the weekly magazines “Polityka” and “Sieci”.
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language pol
publishDate 2025
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publisherStr Wydawnictwo Uniwersytetu Łódzkiego
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spelling doab-20.500.12854ir-1558182025-03-07T14:38:44Z Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines) Kujawiak, Aleksandra In press political discourse, metaphors are often used, thanks to which the sender can impose a specific point of view on the recipient. Using a metaphor, you can create a picture of events, people or phenomena consistent with a given world view option. The popularity of these linguistic means is evidenced by numerous studies on metaphors in the language of politics, among which the following semantic fields are distinguished: war, game, sport, disease, the way from-to, theater/ film or trade. The aim of the article is to analyze the metaphors relating to various forms and properties of water, the so-called aquatic metaphors as persuasive and manipulative means contained in press texts published in 2018–2020 in the weekly magazines “Polityka” and “Sieci”. 2025-03-07T14:38:42Z 2025-03-07T14:38:42Z 2022 chapter ONIX_20250307_9788382208238_1468 9788382208238 9788382208221 https://directory.doabooks.org/handle/20.500.12854/155818 pol image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International https://www.press.uni.lodz.pl/index.php/wul/catalog/book/796 Wydawnictwo Uniwersytetu Łódzkiego 10.18778/8220-822-1.04 In press political discourse, metaphors are often used, thanks to which the sender can impose a specific point of view on the recipient. Using a metaphor, you can create a picture of events, people or phenomena consistent with a given world view option. The popularity of these linguistic means is evidenced by numerous studies on metaphors in the language of politics, among which the following semantic fields are distinguished: war, game, sport, disease, the way from-to, theater/ film or trade. The aim of the article is to analyze the metaphors relating to various forms and properties of water, the so-called aquatic metaphors as persuasive and manipulative means contained in press texts published in 2018–2020 in the weekly magazines “Polityka” and “Sieci”. 10.18778/8220-822-1.04 83bfe9c9-323d-4283-b087-d859fd9af314 9788382208238 9788382208221 35-48 open access
spellingShingle Kujawiak, Aleksandra
Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title_full Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title_fullStr Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title_full_unstemmed Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title_short Chapter Aquatic metaphors as persuasive and manipulative means in press discourse (based on digital versions of Polish opinion weekly magazines)
title_sort chapter aquatic metaphors as persuasive and manipulative means in press discourse based on digital versions of polish opinion weekly magazines
url ONIX_20250307_9788382208238_1468
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