Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up
The presented paper addresses the problem of business model innovation process. The article examines how a start-up can bring about changes in business model operations in the area of using virtual reality in healthcare education. It also presents a novel approach to the use of virtual reality (VR)...
Պահպանված է:
| Հիմնական հեղինակ: | |
|---|---|
| Ձևաչափ: | Online |
| Լեզու: | անգլերեն |
| Հրապարակվել է: |
Wydawnictwo Uniwersytetu Łódzkiego
2025
|
| Խորագրեր: | |
| Առցանց հասանելիություն: | ONIX_20250307_9788382208436_1507 |
| Ցուցիչներ: |
Չկան պիտակներ, Եղեք առաջինը, ով նշում է այս գրառումը!
|
| _version_ | 1869523148808912896 |
|---|---|
| author | Sibińska, Anna |
| author_browse | Sibińska, Anna |
| author_facet | Sibińska, Anna |
| author_sort | Sibińska, Anna |
| collection | Directory of Open Access Books |
| description | The presented paper addresses the problem of business model innovation process. The article examines how a start-up can bring about changes in business model operations in the area of using virtual reality in healthcare education. It also presents a novel approach to the use of virtual reality (VR) in the educational process. The study aimed to show the mechanisms of business model innovation. The study was based on the case study method and was conducted on the example of a Czech startup, which conducts its activities based on virtual reality technology and its application in such industries as healthcare, education, social services and government sector. The study identified the main mechanisms shaping the elements of the business model and showed the wide application of virtual reality technology. Business model development is required in today's market, typical of the fourth industrial revolution, which leads to automation and digitalization of business processes. |
| format | Online |
| id | doab-20.500.12854ir-155857 |
| institution | Directory of Open Access Books |
| language | eng |
| publishDate | 2025 |
| publishDateRange | 2025 |
| publishDateSort | 2025 |
| publisher | Wydawnictwo Uniwersytetu Łódzkiego |
| publisherStr | Wydawnictwo Uniwersytetu Łódzkiego |
| record_format | ojs |
| spelling | doab-20.500.12854ir-1558572025-03-07T14:41:21Z Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up Sibińska, Anna Digital Transformation Internationalization of Enterprises Viral Marketing Portfolio Brand Strategy Marketing Strategy Marketing Practices Brand Image The presented paper addresses the problem of business model innovation process. The article examines how a start-up can bring about changes in business model operations in the area of using virtual reality in healthcare education. It also presents a novel approach to the use of virtual reality (VR) in the educational process. The study aimed to show the mechanisms of business model innovation. The study was based on the case study method and was conducted on the example of a Czech startup, which conducts its activities based on virtual reality technology and its application in such industries as healthcare, education, social services and government sector. The study identified the main mechanisms shaping the elements of the business model and showed the wide application of virtual reality technology. Business model development is required in today's market, typical of the fourth industrial revolution, which leads to automation and digitalization of business processes. 2025-03-07T14:41:19Z 2025-03-07T14:41:19Z 2022 chapter ONIX_20250307_9788382208436_1507 9788382208436 9788382208429 https://directory.doabooks.org/handle/20.500.12854/155857 eng image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International https://www.press.uni.lodz.pl/index.php/wul/catalog/book/793 Wydawnictwo Uniwersytetu Łódzkiego 10.18778/8220-842-9.07 10.18778/8220-842-9.07 83bfe9c9-323d-4283-b087-d859fd9af314 9788382208436 9788382208429 67-78 open access |
| spellingShingle | Digital Transformation Internationalization of Enterprises Viral Marketing Portfolio Brand Strategy Marketing Strategy Marketing Practices Brand Image Sibińska, Anna Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title | Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title_full | Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title_fullStr | Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title_full_unstemmed | Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title_short | Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up |
| title_sort | chapter exploring business model innovation process evidences from a czech virtual reality start up |
| topic | Digital Transformation Internationalization of Enterprises Viral Marketing Portfolio Brand Strategy Marketing Strategy Marketing Practices Brand Image |
| topic_facet | Digital Transformation Internationalization of Enterprises Viral Marketing Portfolio Brand Strategy Marketing Strategy Marketing Practices Brand Image |
| url | ONIX_20250307_9788382208436_1507 |
| work_keys_str_mv | AT sibinskaanna chapterexploringbusinessmodelinnovationprocessevidencesfromaczechvirtualrealitystartup |