Advances in Customer Relationship Management

Customer relationship management (CRM) strategies have become increasingly important worldwide due to changes in expectations from customers as well as changes in the nature of markets. This book puts forth a conceptualization that attempts to not only outline CRM's domain but also to reconcile the...

Ausführliche Beschreibung

Bibliographische Detailangaben

Format:	Online
Sprache:	Englisch
Veröffentlicht:	IntechOpen 2021
Schlagworte:	Business strategy thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJC Business strategy
Online-Zugang:	ONIX_20210420_9789535105169_1353
Tags:	Tag hinzufügen Keine Tags, Fügen Sie das erste Tag hinzu!