Consumer Behavior

This Edited Volume, Consumer Behavior - Micro, Meso, and Macro Perspectives , is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of Marketing. The book comprises single chapters authored by various researchers and edited...

Ausführliche Beschreibung

Bibliographische Detailangaben

Format:	Online
Sprache:	Englisch
Veröffentlicht:	IntechOpen 2026
Schlagworte:	Business & Economics / Mail Order Business & Economics / Marketing / General Business & Economics / Marketing / Direct Business & Economics / Marketing / Industrial Business & Economics / Marketing / Multilevel Business & Economics / Marketing / Telemarketing Business & Economics / Sales & Selling / General thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJS Sales and marketing
Online-Zugang:	2753-894X
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