Kreatywność w praktyce biznesowej. Część 2
Albert Einstein famously said: “Creativity is contagious. Pass it on.” The idea of the CREATIVE VIBES conference is to emphasize the need for unconventional thinking and willingness to depart from the routine when undertaking various projects, but also to indicate the limits of the usefulness of cre...
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| Materyal Türü: | Online |
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| Dil: | Lehçe |
| Baskı/Yayın Bilgisi: |
Wydawnictwo Uniwersytetu Łódzkiego
2026
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| Konular: | |
| Online Erişim: | ONIX_20260612T144849_9788381426619_39 |
| Etiketler: |
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| _version_ | 1869517337428754432 |
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| collection | Directory of Open Access Books |
| description | Albert Einstein famously said: “Creativity is contagious. Pass it on.” The idea of the CREATIVE VIBES conference is to emphasize the need for unconventional thinking and willingness to depart from the routine when undertaking various projects, but also to indicate the limits of the usefulness of creative problem solving when forced originality prevails. Participants of this cyclical event report that the ability to develop and effectively use creativity is an important factor determining the value of intellectual capital and organizational development. This issue is an interesting research area, which is reflected in the present monograph. |
| format | Online |
| id | doab-20.500.12854ir-177553 |
| institution | Directory of Open Access Books |
| language | pol |
| publishDate | 2026 |
| publishDateRange | 2026 |
| publishDateSort | 2026 |
| publisher | Wydawnictwo Uniwersytetu Łódzkiego |
| publisherStr | Wydawnictwo Uniwersytetu Łódzkiego |
| record_format | ojs |
| spelling | doab-20.500.12854ir-1775532026-06-12T13:54:10Z Kreatywność w praktyce biznesowej. Część 2 Bieńkowska, Jolanta Marketing communication Social media Creativity in business Organizational culture Brand marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management Albert Einstein famously said: “Creativity is contagious. Pass it on.” The idea of the CREATIVE VIBES conference is to emphasize the need for unconventional thinking and willingness to depart from the routine when undertaking various projects, but also to indicate the limits of the usefulness of creative problem solving when forced originality prevails. Participants of this cyclical event report that the ability to develop and effectively use creativity is an important factor determining the value of intellectual capital and organizational development. This issue is an interesting research area, which is reflected in the present monograph. 2026-06-12T13:54:08Z 2026-06-12T13:54:08Z 2019 book ONIX_20260612T144849_9788381426619_39 9788381426619 https://directory.doabooks.org/handle/20.500.12854/177553 pol Zarządzanie image/jpeg Attribution-NonCommercial-NoDerivatives 4.0 International https://press.uni.lodz.pl/index.php/wul/pl/catalog/book/1374 Wydawnictwo Uniwersytetu Łódzkiego electronic 10.18778/8142-661-9 Albert Einstein famously said: “Creativity is contagious. Pass it on.” The idea of the CREATIVE VIBES conference is to emphasize the need for unconventional thinking and willingness to depart from the routine when undertaking various projects, but also to indicate the limits of the usefulness of creative problem solving when forced originality prevails. Participants of this cyclical event report that the ability to develop and effectively use creativity is an important factor determining the value of intellectual capital and organizational development. This issue is an interesting research area, which is reflected in the present monograph. 10.18778/8142-661-9 83bfe9c9-323d-4283-b087-d859fd9af314 9788381426619 electronic open access |
| spellingShingle | Marketing communication Social media Creativity in business Organizational culture Brand marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management Kreatywność w praktyce biznesowej. Część 2 |
| title | Kreatywność w praktyce biznesowej. Część 2 |
| title_full | Kreatywność w praktyce biznesowej. Część 2 |
| title_fullStr | Kreatywność w praktyce biznesowej. Część 2 |
| title_full_unstemmed | Kreatywność w praktyce biznesowej. Część 2 |
| title_short | Kreatywność w praktyce biznesowej. Część 2 |
| title_sort | kreatywnosc w praktyce biznesowej czesc 2 |
| topic | Marketing communication Social media Creativity in business Organizational culture Brand marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management |
| topic_facet | Marketing communication Social media Creativity in business Organizational culture Brand marketing thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management |
| url | ONIX_20260612T144849_9788381426619_39 |