Social Selling im B2B

Dieses Open-Access-Buch bietet einen Überblick über die Grundlagen des Social Sellings und die Einordnung ins Vertriebs- und Marketingmanagement. Dazu werden Social Selling spezifische Ansätze wie Personal Branding, Employee Advocay, Content Marketing, Influencer Marketing sowie Social Listening vor...

Ful tanımlama

Detaylı Bibliyografya

Yazar:	Römmelt, Benedikt
Materyal Türü:	Online
Dil:	Almanca
Baskı/Yayın Bilgisi:	Springer Nature 2021
Konular:	Business and Management, general Sales and Distribution Marketing Social Media Marketing Digitales Marketing One-to-one-Marketing Personal Selling B2B-Marketing Open Access Business & Management thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management bic Book Industry Communication::K Economics, finance, business & management::KJ Business & management
Online Erişim:	ONIX_20210518_9783658337728_29
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!