Lignende værker: The Best Practice of Marketing Management in Polish and International Enterprises
- Chapter A Loyalty Program in the Area of Digital Transformation Based on the Example of the Costa Coffee Brand
- Chapter The Concept and Essence, Analysis and Standards of Good and Best Practices
- Chapter Building Brand Image among Modern Individual Customers – Case Study of Starbucks Corporation
- Chapter CSR as an Element of a Marketing Strategy – The Example of IKEA
- Chapter Forms and Methods of Internationalization of Enterprises – The Case Study of Polish Manufacturer of Household Furniture
- Chapter Business Relations and Networking as One of the Best Marketing Practices
Emne: Digital Transformation
- The Elements of Big Data Value
- Chapter Forms and Methods of Internationalization of Enterprises – The Case Study of Polish Manufacturer of Household Furniture
- Digital Transformation in Norwegian Enterprises
- Die Digitale Transformation im Gesundheitswesen
- Was heißt digitale Souveränität?
- Chapter A Loyalty Program in the Area of Digital Transformation Based on the Example of the Costa Coffee Brand
Emne: Internationalization of Enterprises
- Chapter Forms and Methods of Internationalization of Enterprises – The Case Study of Polish Manufacturer of Household Furniture
- Chapter A Loyalty Program in the Area of Digital Transformation Based on the Example of the Costa Coffee Brand
- Chapter Evidence of Effectiveness of Viral Marketing Based on Case Studies
- Chapter Building Brand Image among Modern Individual Customers – Case Study of Starbucks Corporation
- Chapter Exploring Business Model Innovation Process: Evidences from a Czech Virtual Reality Start-up
- Chapter Introduction